New recognition of the health and safety benefits of parks is changing how the public and leaders view green spaces.
For generations, parks were viewed simply as an amenity, a way to beautify a city. Whether they were planned for gardens, sports, or picnicking, parks were rarely seen as central to public safety and health. But that is beginning to change.
As cities around the world continue their growth, the role of parks is shifting. Parks are no longer seen as something nice to have, but rather as a vital system within the city’s overall network of infrastructure. These hard-working public spaces are probably the biggest untapped resource for cities in this century. Why? Livable, sustainable cities must balance density with open space for the health of their residents, their environments, and their economies.
From physical and mental health, to economic development, to resilience and sustainability, parks offer myriad tangible benefits. New York City’s parks, which attract more than 130 million visits a year, model those benefits to the world. For example, our parks are crucial to the city’s resiliency efforts: NYC’s shoreline parks in the Rockaways and Coney Island are being rebuilt since Hurricane Sandy to withstand rising sea levels, storm surges, and to protect waterfront communities. And thanks to our collaboration with the NYC Department of Environmental Protection, our parks have become sites of crucial green infrastructure like rain gardens and storm water-collecting bioswales.
Alongside their environmental benefits, parks have demonstrated time and time again their ability to stabilize communities and drive economic development. According to the Trust for Public Land, well-maintained parks add 15 percent to the value of homes within 500 feet. Our experience in New York bears that out. For example, in under a decade the world-famous High Line has brought more than two billion dollars in new real estate investment to the surrounding community –an enormous return on investment for a $153 million park. An older but well-loved landmark can also drive value: Central Park generates $1 billion dollars of economic benefits annually.
Now we’re working to bring the benefits of well-maintained parks to all New Yorkers, with our $285 million Community Parks Initiative, which will completely rebuild more than 60 historically underserved parks across the five boroughs.
New York is the city I know best, and I am proud of the progress we have made. But as I have traveled, I have seen many cities begin to take parks seriously as part of their urban infrastructure. Houston’s Buffalo Bayou Park, for example, was created a century ago to control the flooding of local waterways and to provide a recreational area for the city. Now, it is one of the nation’s finest urban parks –and a core element of Houston’s water management infrastructure. On the other side of the globe, Singapore’s spectacular Gardens by the Bay not only offer Singaporeans an awe-inspiring new public space, but they are built to clean and filter water and cultivate biodiversity of flora and fauna.
Lawmakers, designers, and planners the world over are learning that well-designed, well-maintained open spaces makes cities work. As our urban centers become more dense, let’s make sure that our investments—and innovation–in city parks matches their importance in our lives.
By Steven Nash
The Oxnard Performing Arts & Convention Center (PACC) is a wonderful community asset. However, it could be much better. Its new executive director, Chelsea Reynolds, previously worked as a performing arts specialist with the Maryland-National Park and Planning Commission. Under Ms. Reynolds’ direction, the PACC increased its social media presence, launched a new website and connected to print and broadcast media. Ms. Reynolds is reaching out to promoters, which is putting the Oxnard PACC on the radar for a variety of touring acts. But it may not be enough.
The PACC opened in 1968. In addition to the main auditorium, it has two banquet rooms, five classrooms, outdoor stages and an attached youth center. The facility, which ideally would be self-sustaining, has long required subsidies from Oxnard’s general fund. The city’s contribution was $11.1 million from fiscal year 2003-04 through last summer. On top of that, Oxnard in June 2016 paid $2.8 million to erase accumulated fund deficits. The ongoing tab from the general fund is about $900,000 a year. That’s more than half of the center’s $1.5 million budget.
Nonprofit groups now pay half the rental rates commercial entities do. A worksheet provided to the board of directors showed more than $131,000 in rental fees were subsidized for nonprofits in the last fiscal year. Schools get space for free. Revenue from all rentals for the year totaled $585,655. The executive director told the board she is looking at putting a cap on the number of subsidized nonprofits. She also has started reserving dates — weekends, holidays — for potential commercial customers.
I believe we can and should diversify the PACC’s mission and make it a true visual and performing arts center. The City should ask for something in return for its $900,000 a year subsidy. That something is physical space for the following. First, a multimedia studio to accommodate PEG (that’s Public, Educational and Government) programming could be carved out of the 5 classrooms. Perhaps a new structure could be built and paid for out of the over $2 million in PEG fees the City has available to fund such ventures. Certainly Measure O money (the ½ cent sales tax initiative to enhance city services) might also be utilized. A head end connection to the local cable franchise would allow real time broadcasting of PACC events which cannot occur presently. A studio would allow for the training of residents to produce their own content which could then be shown on the public access channel. Opportunities for collaboration with the City and local school districts would provide incredible opportunities for young and old alike.
Second, a satellite senior center, focused on the arts and perhaps partnered with a child care facility, would allow seniors access to both volunteer and participate in opportunities at the PACC. Bringing the arts to the community should be a high priority of the PACC and its Board of Directors. Observing the arts is fine but participation in the many forms of art leads to human growth and the fulfillment of human potential, at any age!
These are just two examples of numerous ways to fully utilize this wonderful asset. The PACC can someday be connected to the downtown and its museums and theatres by a future vision expressed by the Oxnard Community Planning Group we call the Paseo Cultural. More on that later.
I hope this leads to further discussion of the immense potential represented by our Performing Arts and Convention Center.
Oxnard Performing Arts & Convention Center
800 Hobson Way, Oxnard, CA 93030
City of Oxnard
Meetings as indicated below…
Most Tuesdays – Click above to see dates and agenda
Scheduled Thursdays – Click above to see dates and agenda
Transportation Policy Committee (TPC)
Third Thursday – Click above to see dates and agenda
Downtown Design Review Committee (DDRC)
When Scheduled – Click above to see dates and agenda
Other Civic Groups
Contact us RE the Oxnard Community Planning Group
Oxnard Downtown Improvement District
Third Thursday of the month – Click above to see dates and agenda